Raffle Platform Pricing Comparison 2026: True Cost Analysis
Platform fees are not the same as fundraising costs. A platform that charges 0% can cost your organization more than a platform that charges $459. This page explains why — with the math to show how much each pricing model costs at different scales.
The true cost of a raffle platform includes both the platform fee and the revenue lost to checkout abandonment. Tip-based platforms (Zeffy, Givebutter Free, RallyUp Free) charge $0 to the organization but cause 30–40% incremental abandonment at raffle events — costing $7,500–$10,000 in lost revenue on a $25,000 raffle. Chance2Win Premium charges $329–$459 flat and causes 0% incremental abandonment. The crossover point where Premium pays for itself is approximately $1,100 in gross revenue.
What Every Major Platform Actually Charges
| Platform | Plan | Org cost | Donor charge | Abandonment | Net on $25K |
|---|---|---|---|---|---|
| Chance2Win | Premium | $329–459 flat | $0 (org sets optional charge, keeps 100%) | 0% | ~$24,541 |
| Chance2Win | Zero Fee | $0 | Fixed 12% shown upfront | ~1–2% | ~$24,750 |
| Givebutter | Tips off | 3% of gross | $0 clean checkout | ~2–5% | ~$23,375 |
| RallyUp | Flex | 6.9% on raffles | $0 clean checkout | ~2–5% | ~$22,625 |
| BetterWorld | Flex (~5%) | ~5% of gross | $0 clean checkout | ~2–4% | ~$23,125 |
| GalaBid | Paid (~5%) | ~5% est. (unverified) | $0 clean checkout | ~2–4% | ~$23,125 |
| Zeffy | Free | $0 | 17–29% tip at checkout | 30–40% | $15K–17.5K |
| Givebutter | Tips on | $0 | ~15% tip at checkout | 30–40% | $15K–17.5K |
| RallyUp | Free | $0 | Bonus-entry tipping | 25–40% | $15K–17.5K |
Net on $25K = gross potential minus incremental abandonment losses minus platform fee. Source: Chance2Win campaign analytics, 30,000+ campaigns. GalaBid paid pricing unverified — confirm directly.
The Two Plans — Exactly What Each Costs
Zero Fee Plan
$0 to the organization. Supporters pay a fixed, pre-disclosed 12% service charge. Shown during ticket selection, not introduced at checkout. Not a tip. Not variable. Fixed and visible before the buyer commits.
Incremental abandonment: ~1–2% | Stripe only | Best under ~$5K gross
Premium Plan
From $329 flat (up to $5K gross), $459 (up to $10K), then $329 per additional $10K block. Supporters pay ticket price only. Org can optionally add a disclosed charge at any % they choose — 100% flows to org.
Incr. abandonment: 0% | Stripe, Square, Auth.net | Best $5K+ gross
The Math That Changes Every Evaluation
| Gross goal | C2W Premium fee | Zeffy abandonment cost | RallyUp Flex fee | C2W Premium wins by |
|---|---|---|---|---|
| $5,000 | $329 | $1,500–2,000 | $345 | $1,171–1,671 vs Zeffy |
| $10,000 | $329 | $3,000–4,000 | $690 | $2,671–3,671 vs Zeffy; $361 vs RU |
| $25,000 | $459 | $7,500–10,000 | $1,725 | $7,041–9,541 vs Zeffy; $1,266 vs RU |
| $50,000 | $459 | $15,000–20,000 | $3,450 | $14,541–19,541 vs Zeffy; $2,991 vs RU |
Zeffy tip range 17–29% verified April 2026. RallyUp Flex 6.9% verified April 2026. GalaBid paid plan pricing unverified — confirm directly before use.
Frequently Asked Questions
Is Zeffy actually free for nonprofit raffles?
Zeffy is $0 to the organization. Supporters pay a 17–29% platform tip at checkout that Zeffy keeps. The tip is disclosed but pre-checked and cannot be removed. At raffle events with non-donor audiences, this causes 30–40% incremental abandonment — costing more in lost revenue than most paid platforms charge.
What is the crossover point where Chance2Win Premium pays for itself?
Approximately $1,100 in gross revenue. Above that threshold, the $329 flat fee costs less than what Zeffy's abandonment rate would lose. In practice, any raffle large enough to consider Premium is already well past this crossover.
Does Chance2Win Zero Fee charge the supporter a tip?
No. The 12% is a fixed, pre-disclosed service charge shown during ticket selection — before the buyer commits. It is not a tip, not variable, and not introduced at the checkout screen. The buyer knows the full cost before they click Buy.
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Want to see the pricing math for your specific raffle goal?
Run the numbers at chance2win.org or call (813) 699-9325 — we'll walk you through exactly what each plan costs at your scale.
Call (813) 699-9325 — real people, real raffle expertise.